What exactly is digital marketing?
Digital marketing, in its broadest sense, relates to advertising given via digital channels such as search engines, websites, social media, email, and mobile applications. Digital marketing is the means through which businesses endorse goods, services, and brands via the use of various online media platforms. Consumers largely rely on digital methods to conduct product research. Think with Google marketing insights, for example, discovered that 48 percent of customers begin their enquiries on search engines, 33 percent go to brand websites, and 26 percent search within mobile applications.
While current digital marketing is a vast network of channels into which marketers must simply integrate their brands, online advertising is far more sophisticated than the channels themselves. To realize the full potential of digital marketing, marketers must go deep into today’s huge and sophisticated cross-channel environment to develop engagement marketing techniques that work. Engagement marketing is the process of developing meaningful relationships with new and returning consumers based on data gathered over time. By engaging customers in a digital landscape, you increase brand recognition, establish yourself as an industry thought leader, and position your company at the forefront when the buyer is ready to purchase.
Free Digital Marketing course With Completion Certificate:
https://www.simplilearn.com/learn-dig…
? This Digital Marketing Course video is the first part of a series that will have everything you need to know about Digital Marketing. This video covers a wide range of topics like the basics of Digital Marketing, Best Digital Marketing tools, search engine optimization, SEO tips and tricks, keyword research, how to rank 1 on Google, and Google tag manager.
Now, let’s get started with this Digital Marketing Course video!
? Digital Marketing Course Part2: https://www.youtube.com/watch?v=fsDwH…
? Digital Marketing Course Part3: https://www.youtube.com/watch?v=gNBXw…
- The below topics are explained in this Digital Marketing Course: Digital Marketing course introduction 0:00
- What is Digital Marketing 00:34
- Why is Digital Marketing is important 00:45
- What is Digital Marketing 06:26
- Types of Digital Marketing 07:56
- What is Customer Lifecycle 19:51
- How is Digital Marketing useful 38:47
- What are the types of Digital Marketing 45:00
- What is Search engine optimization(SEO) 45:21
- What is Content Marketing 01:05:23
- What is Social Media Marketing 01:11:44
- What is Search engine marketing 01:24:05
- What is Affiliate marketing 01:33:41
- What is Native Advertising 01:38:50
- What is Email marketing 01:41:32
- What is Online PR 01:49:53
- Search engine optimization tools 01:55:50
- Email marketing tools 02:23:20
- Web Analytics tools 02:41:35
- Competitor Spying tools 03:12:14
- Paid marketing tools 03:30:44
- Affiliate marketing tools 03:58:88
- Social Media Marketing tools 04:09:59
- Why SEO 04:30:34
- What is SEO 04:34:29
- How Does google rank websites 04:36:36
- Keyword Research 04:43:11
- On-page SEO 04:50:41
- Off-page SEO 05:06:41
- Types in SEO 04:42:24
- Do’s and Dont’s of SEO 05:13:18
- How Does Search engine works 05:26:19
- Types of SEO 05:27:55
- Schema 05:29:56
- Title Tag 05:34:43
- Meta Description 05:38:50
- Header Tag 05:42:19
- URL structure 05:46:32
- Image alt text 05:55:13
- Internal Link 05:55:59
- Sitemap 05:57:36
- Page Speed 06:04:46
- Featured Snippet 06:08:50
- Black hat technique 06:52:53
- White hat technique 06:54:20
- Grey hat technique 06:55:04
- Website architecture 06:55:51
- Local SEO 07:03:10
- How to measure SEO performance 0:11:12
- Keyword Ranking 07:18:06
- Backlinks 07:24:44
- SEO tips and tricks 07:29:03
- Google Tag manager 10:14:40
Subscribe to our channel for more Digital Marketing tutorial videos: https://www.youtube.com/user/Simplile…
Watch more videos on Digital Marketing Course:
https://www.youtube.com/watch?v=ZVuHL…
#DigitalMarketingCourse #DigitalMarketingTutorialForBeginners #DigitalMarketing #DigitalMarketingFullCourse #LearnDigitalMarketing #DigitalMarketingForBeginners #DigitalMarketingTools #WhatIsDigitalMarketing #Simplilearn
About Simplilearn Digital Marketing course: The Digital Marketing course is designed to help you master the essential disciplines in digital marketing, including search engine optimization (SEO), social media, pay-per-click (PPC), conversion optimization, web analytics, content marketing, email and mobile marketing. Digital marketing is one of the world’s fastest-growing disciplines, and this certification will raise your value in the marketplace and prepare you for a career in digital marketing.
What skills will you learn from this Digital Marketing course?
1. Gain an in-depth understanding of the various digital marketing disciplines: search engine optimization (SEO), social media marketing, pay-per-click (PPC), website conversion rate optimization, web analytics, content marketing, mobile marketing, email marketing, programmatic buying, marketing automation and digital marketing strategy
2. Master digital marketing execution tools: Google Analytics, Google Ads, Facebook Marketing, Twitter Advertising, and YouTube Marketing
3. Become a virtual digital marketing manager for an e-commerce company with Mimic Pro simulations included in our course. Practice SEO, SEM, Website Conversion Rate Optimization, email marketing and more.
Who should take this Digital Marketing course? Anyone who is looking to further his or her career in digital marketing should take this course, especially those seeking leadership positions.
Any of these roles can benefit from the Digital Marketing Specialist training:
1. Marketing Managers
2. Digital Marketing Specialists
3. Marketing or Sales Professionals
4. Management, Engineering, Business, or Communication Graduates Simplilearn Digital Marketing Course: https://www.simplilearn.com/digital-m…
Get the Simplilearn app: https://simpli.app.link/OlbFAhqMqgb
